A Baby Brand

A Baby Brand

Discover a truly minimalist A Baby Brand wardrobe full of practical essentials. Mix and match our unisex models and colours. No logo, no print, no fuss.

Our mission is to make your life easier, so one of the main ideas behind our philosophy is PRACTICE. We also care deeply about our planet and wish everyone would lead a more minimalist life and therefore use less clothing (#CONSUMEWISELY).

That is why the quality of our products is the highest possible. You can use them for years and pass them on when you're done. We use top fabrics with both GOTS Organic Cotton Certificate & STANDARD 100 by OEKO-TEX®. All of our products can be machine washed and tumble dried as often as you like. You'll discover that our cotton fleece doesn't even need to be ironed to look good.